Maxwell Clements photographed blonde-haired, blue-eyed beauty Naty Belmont strolling down Venice Beach for a C-Heads editorial. Venice beach is a tourist attraction that draws millions of visitors each year. The eclectic neighborhood and beachfront is home to many performers, fortune-tellers, artists and vendors.
Each image, which was shot on 35mm film, was hand-printed, giving the editorial a super-saturated look. The color palette enhances Belmont's already ethereal looks. If you focus really hard, you can almost see the outline of a halo above her pretty blonde head.
Despite her innocent vibe, Belmont doesn't look out of place amidst the eccentric passers-by. In fact, she gets playful by flexing her (modest) biceps in front of a sign that reads, "The Original Location of Muscle Beach, Santa Monica, California."
Saturated Coastal Editorials
Maxwell Clements Photographs Naty Belmont on a California Beach
Trend Themes
1. Film Photography - The hand-printed 35mm film used in the editorial showcases a trend towards the use of traditional film photography, creating a retro and nostalgic aesthetic.
2. Super-saturated Visuals - The super-saturated color palette seen in the editorial reflects a trend towards vibrant and intense visuals, offering disruptive innovation opportunities in industries such as advertising and fashion.
3. Eclectic Beachfront Culture - The vibrant and eccentric atmosphere of Venice Beach highlights a trend towards embracing unique and diverse beachfront cultures, presenting opportunities for business innovation in tourism and entertainment industries.
Industry Implications
1. Photography - The resurgence of film photography presents disruptive innovation opportunities for businesses in the photography industry, such as film processing labs and vintage camera retailers.
2. Advertising - The use of super-saturated visuals in the editorial suggests potential disruptive innovation opportunities for advertising agencies and brands looking to create attention-grabbing and memorable campaigns.
3. Fashion - The retro aesthetic of the editorial can inspire disruptive innovation in the fashion industry, leading to the resurgence of vintage-inspired styles and the exploration of unconventional beauty standards.