Travel-Oriented Apparel

The MATTER Fall 2014 Collection Features Pieces Fit for Exploration

The MATTER Fall 2014 Comfortable Travel Pants collection suits epic journeys across the globe. Loose-fitting trousers are at the heart of the line, and given the lightweight material and ease of the pieces, they certainly do make for the perfect companion while abroad.

Zig-zag prints and dainty floral patterns are at the heart of this MATTER series. Whether tied at the waist or at the back, they can be manipulated insofar as fit goes. They can thus accommodate changes in weather and dress, a feature that will definitely come in handy as shoppers move throughout the globe.

Weightlessness is also essential to this line. The thin material is movable and breezy, allowing those who sport the apparel to pack the trousers up in backpacks and suitcases in an effortless manner.
Trend Themes
1. Loose-fitting Trousers - The trend of loose-fitting trousers in travel-oriented apparel presents an opportunity for disruptive innovation in the fashion industry by offering comfortable and versatile clothing options for globetrotters.
2. Prints and Patterns - The trend of incorporating zig-zag prints and dainty floral patterns in travel-oriented apparel opens up opportunities for disruptive innovation in textile design and customization, providing travelers with unique and eye-catching clothing options.
3. Lightweight and Packable Material - The trend of using thin and lightweight materials in travel-oriented apparel creates opportunities for disruptive innovation in sustainable fashion and efficient packing solutions, allowing travelers to easily pack their clothing without adding unnecessary weight to their luggage.
Industry Implications
1. Fashion - The fashion industry could harness the trend of loose-fitting trousers and incorporate them into their designs, creating a new category of travel-friendly clothing that combines style and functionality.
2. Textile Design - The textile design industry can capitalize on the trend of incorporating prints and patterns in travel-oriented apparel by developing innovative techniques and technologies to create unique and customizable fabric designs.
3. Sustainable Fashion - The sustainable fashion industry has an opportunity to embrace the trend of using lightweight and packable materials in travel-oriented apparel, leading to the development of eco-friendly and durable clothing options for travelers.

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