Maple Leaf 50/50 is a new fusion of meat and plant-based protein that helps to offer flexitarians the best of both worlds in a single bite. While there's now plenty of room for consumers to choose either meat products or plant-based alternatives, this new choice offers a simple way for meat eaters to enjoy a split of 50% premium meat and 50% plant-based and natural ingredients.
The Maple Leaf 50/50 products are being introduced in the form of a burger, dinner sausages, breakfast sausages and grounds, all of which have the potential to help people reduce their meat consumption and make more sustainable choices. Notably, the products boast a new Carbon Zero logo to reflect Maple Leaf Foods as the world's first major carbon-neutral food company.
Hybrid Meat Products
Maple Leaf 50/50 is Made of Half Premium Meat, Half Plant-Based Protein
Trend Themes
1. Hybrid Meat Products - Maple Leaf 50/50 is an innovative fusion of meat and plant-based protein that could attract flexitarian consumers.
2. Sustainable Food Alternatives - The Carbon Zero logo on Maple Leaf 50/50 products is a disruptive innovation opportunity in the sustainable food industry.
3. Flexitarian Diet - Maple Leaf 50/50 offers an opportunity to capitalize on the growing trend of flexitarian diets that strive for balance between meat and plant-based foods.
Industry Implications
1. Food Industry - Maple Leaf 50/50 is a disruptive innovation in the food industry that could change the way people consume and think about meat.
2. Sustainability Industry - Maple Leaf Foods as the world's first major carbon-neutral food company has the potential to disrupt the sustainability industry.
3. Health and Wellness Industry - Maple Leaf 50/50 offers an opportunity for health and wellness companies to expand their offerings and tap into the growing trend of plant-based eating.