A new maharishi collection that consists of Chinese New Year-themed pieces has been released, following up a similar offering that the UK-based brand put forth last year in honor of the Monkey zodiac.
This year, the brand released two different versions of its stadium jackets, which come imbued with artful rooster embroidery designs on both the front and the back. One version is black and the other is white, however both make use of the same embroidery -- in terms of both color palette and design. The brand's name is included above these designs on the stadium jackets, and on one side of the chest as well.
Only 250 jackets have been made, meaning that consumers interested in getting their hands on the new maharishi collection should act quickly.
Zodiac-Inspired Stadium Jackets
This New Maharishi Collection Honors the Chinese New Year
Trend Themes
1. Chinese New Year-themed Collections - Brands can leverage the popularity of Chinese New Year by creating collections inspired by the zodiac sign of the year.
2. Artful Embroidery Designs - Incorporating intricate embroidery designs on clothing can elevate the aesthetic appeal and create a unique selling point for brands.
3. Limited Edition Releases - Releasing limited edition products can create an exclusive and high demand for customers, driving urgency and sales.
Industry Implications
1. Fashion and Apparel - Fashion brands can utilize zodiac-inspired collections and artful embroidery designs to attract customers and increase sales.
2. Customization and Personalization - Companies specializing in customization can offer personalized zodiac-themed designs to cater to individual customer preferences.
3. Collectibles and Memorabilia - Specialized collectors and enthusiasts can find value in limited edition releases, driving demand for collectible items and memorabilia.