Maharishi presented its Spring/Summer 2015 collection during London Collections: Men and stunned style spectators with its signature brand of nomadic elegance.
Highlighting urban styling, this menswear presentation included camouflage prints, graphically printed tees and various headwear accessories that ranged from hoods to face-concealing snood designs.
Maharashi's latest Spring/Summer 2015 line marries tradition with an element of modern simplicity. Models graced the runway in oversized jackets, denims looks and suit sets that were both comfortable and sophisticated.
The pieces evoked an eccentrically elegant air and gave audience members an impression of someone who is well-traveled and creative. Each of the collection's pieces can be worn abroad or on everyday excursions and are guaranteed to make their wearer look effortlessly put-together.
Urban Nomad Runways
The Maharishi Spring/Summer 2015 Collection is Effortlessly Cool
Trend Themes
1. Urban Styling - Disruptive innovation opportunity: Develop sustainable and eco-friendly urban fashion lines that combine style and functionality.
2. Nomadic Elegance - Disruptive innovation opportunity: Create high-end, luxury travel accessories that are both fashionable and practical for the modern nomadic lifestyle.
3. Effortless Sophistication - Disruptive innovation opportunity: Design innovative, wrinkle-free and low-maintenance apparel for business professionals that still exudes style and elegance.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate smart technology into clothing, creating garments that can change color or pattern.
2. Travel Accessories - Disruptive innovation opportunity: Develop multi-functional travel accessories that address the needs of modern nomads, such as compact and lightweight designs.
3. Business Attire - Disruptive innovation opportunity: Utilize sustainable materials and manufacturing processes to create eco-friendly and ethically-produced office wear.