Graphic designer Margaret Calvert creates a special timepiece in the form of the M1 watch made for Mr Jones Watches. It is inspired by the roadsigns that she designed for the motorway network in the UK. Dubbed after one of the first UK motorways, the M1, which was opened between 1959 and 1968 featuring signs by Calvert. The watch has a blue background face with white signs made to look like direction arrows.
Calvert states, "This watch puts all the emphasis of the design on the hands and that's not normally how a watch is. The hands don't usually have that prominence. What I like about it is the 3D element of it – because of the build-up of one hand on top of the other you get shadows and richness. To strive for absolute simplicity is what it's all about."
Motorway-Inspired Minimal Timepieces
Margaret Calvert Designs the M1 Watch for Mr Jones Watches
Trend Themes
1. Roadsign-inspired Timepieces - Capturing the essence of motorway signage in minimalist watch designs presents a unique aesthetic appeal in the timepiece market.
2. Emphasis on Watch Hands - Shifting focus to the design and prominence of watch hands introduces a fresh perspective on traditional timepiece aesthetics.
3. 3d-element Watches - Incorporating a 3D element in watch design through layered hands creates depth and shadow effects for a visually engaging experience.
Industry Implications
1. Watchmaking Industry - Exploring the fusion of roadsign influence with watch design offers new creative directions for timepiece manufacturers.
2. Graphic Design Industry - Collaborating with renowned graphic designers for watch concepts opens up avenues for innovative and thematic product lines.
3. Artisanal Timepiece Sector - Integrating 3D elements in artisanal watches elevates craftsmanship by adding intricate details and textures to timepiece creations.