Remedium is making a name for itself with its luxuriously scented candles and timeless design. Drawing inspiration from nature, there are a few things that Remedium claims it does differently than other brands on the market. For one, the brand utilizes coconut wax instead of classic soy wax. In doing so, Remedium engages in sustainable and toxin-free harvesting practices. Secondly, the brand utilizes wood wicks, sourced from sustainable forests, instead of cotton wicks. Thirdly, Remedium employs cork lids for its luxuriously scented candles and the material is known for its regenerative capabilities.
Remedium's Champagne & Berries candle is a great example of the brand's range. The offering is described as "smelling like a tropical cocktail fragrance and its soothing crackling sound from a wood wick."
Luxuriously Scented Candles
Remedium's Champagne & Berries Provides an Immersive Aroma Experience
Trend Themes
1. Sustainable Luxury - Remedium's use of coconut wax, wooden wicks, and cork lids highlights an opportunity for companies to innovate by creating sustainable luxury products.
2. Nature-inspired Scents - Remedium's candles offer a unique and immersive sensory experience, and companies can innovate by exploring nature-inspired scents for their products.
3. Wooden Wicks - Remedium's use of wooden wicks provides an opportunity for companies to explore more sustainable and eco-friendly candle wick options.
Industry Implications
1. Home Decor - The scented candle industry, a popular niche within the home decor industry, can innovate by adopting more sustainable, eco-friendly, and nature-inspired products like Remedium's candles.
2. Luxury Goods - Remedium's use of eco-friendly and sustainable materials presents a disruptive innovation opportunity for luxury brands looking to become more sustainable and appeal to eco-conscious consumers.
3. Beauty and Personal Care - Inspired by Remedium's nature-inspired scents, companies in the beauty and personal care industry can innovate by incorporating similar scents into their products to enhance the sensory experience.