Coming on the heels of its successful Alpha and Carbon Runner launch in October, LMNTS has unveiled its brand new 'Lunar Low' silhouette -- a sleek new low-top sneaker made with premium leather.
Founded in 2021, the brand burst onto the sneaker scene with its minimalist approach to footwear, which focuses on clean lines and high-end materials designed to "serve a 24-hour lifestyle." With the Lunar Low, LMNTS continues to offer long-lasting, casual sneakers.
The shoes' uppers don a black suede and nylon combination which rest atop a clean white midsole with an air bubble heel. According to the brand, it is "the first-ever cup sole with an air bubble." In terms of branding, the sneakers are dressed with a subtle embossed heel logo and a metallic tongue piece that reads "LMNTS."
Sleek Bubble Heeled Sneakers
LMNTS Unveils New Suede and Nylon Sneaker Dubbed the 'Lunar Low'
Trend Themes
1. 24-hour Lifestyle Footwear - Opportunity for disruptive innovation in footwear design that focuses on high-quality materials and minimalist style to cater to a busy lifestyle.
2. Air Bubble Technology - Opportunity for disruptive innovation in shoe soles with the introduction of the first-ever cup sole with an air bubble.
3. Sustainable Sneaker Materials - Opportunity for disruptive innovation in eco-friendly materials for casual, long-lasting sneakers.
Industry Implications
1. Footwear - LMNTS is disrupting the footwear industry with its minimalist approach to design and focus on high-quality materials.
2. Fashion - The Lunar Low's sleek silhouette and subtle branding make it a fashionable choice for casual wear, presenting a disruptive innovation opportunity for the fashion industry.
3. Sustainability - The use of premium leather and suede in LMNTS' sneakers offers the opportunity for disruption in the sustainable fashion industry by promoting the use of long-lasting, quality materials over cheaper, disposable options.