Luiza Bonadiman knows how to create fun new bathing suit looks and for her latest collection, she didn't disappoint.
The latest Luiza Bonadiman collection played up the recent bandage dress phenomenon, with plenty of straps, slashes and sexiness. The dresses certainly aren't the best if you are body conscious, but if you've got 'it,' these Luiza Bonadiman dresses play up the best of the binding styles.
Implications - Conservative fashions are gaining new consumer appreciation as many women are looking to cover up as opposed to the bare-all fashions that have been popular in the past. Companies who can maintain some elements of sex appeal within their female imagery in branding and advertising, yet accept new conservative femininity, are sure to be appreciated by the modern women of today.
Bound Bathing Suits
Luiza Bonadiman Ties Up Summer Swimwear
Trend Themes
1. Conservative Fashions - Opportunity for companies to create new, modest clothing options that still maintain elements of sex appeal.
2. Bandage Dress Phenomenon - Potential for companies to explore similar binding styles in swimwear designs.
3. Covered-up Swimwear - Opportunity for swimwear brands to offer stylish bathing suits that cater to women looking for more coverage.
Industry Implications
1. Fashion - Fashion brands can tap into the trend of conservative fashions and create new clothing lines.
2. Swimwear - Swimwear companies can capitalize on the bandage dress phenomenon and incorporate binding styles into their designs.
3. Advertising - Opportunity for advertising agencies to create campaigns that embrace both conservative femininity and elements of sex appeal.