Just can't get enough of fashion? For Canadian fashionistas who won't be able to make it to Toronto for the L'Oreal Fashion Week, Flare Magazine will be broadcasting live from the runways, backstage and VIP events starting October 22. They'll be posting videos, live-blogging and offering exclusive images. If you're afraid you might forget, you can sign up now on the site.
Implications - Having a fashion week is a fantastic idea for any larger-scale city that wants to attract business and attention. People from all over get excited about fashion week and can't wait to see what the designers dish out. Businesses that partake in these events have a good chance of being recognized after the event has passed.
L'Oreal Fashion Week
Flare's Live Coverage
Trend Themes
1. Virtual Fashion Week - As seen with Flare Magazine's live coverage, there's an opportunity for virtual fashion weeks that are both accessible and sustainable.
2. Digital Fashion Coverage - With live-blogging and exclusive images, digital fashion coverage allows for more people to engage and interact with fashion events.
3. Fashion Event Livestreaming - Livestreaming fashion events can attract and engage larger audiences, increasing reach and brand awareness.
Industry Implications
1. Fashion - Businesses in the fashion industry can take advantage of virtual fashion weeks and digital coverage to increase audience engagement and recognition.
2. Media - Media companies can expand their reach, attract new audiences, and offer exclusive content through coverage of various fashion events.
3. Technology - The rise of virtual and digital fashion events presents an opportunity for innovative technology solutions to improve livestreaming and audience engagement.