Copenhagen-based fashion label Soulland introduced its inaugural sustainability project in the form of the Logic collection. The new collection is complete in a selection of based streetwear silhouettes that have been constructed to meet the specifications of the 'Global Organic Textile Standard.' All of the pieces are made by certified organic cotton producers, indicating that all of the materials have been responsibly sourced. The Logic collection is comprised of crewneck sweaters, tees and hoodies.
The pieces are made in five color options or yellow, red, black, white and red -- the vibrant hues are selected as a reference to Pride parades. This nods to the capsules message of promoting "diversity as the norm. It is a colorful representation of clothes made for everyday use."
Simplistic Sustainable Streetwear
Solland's Logic Collection is Constructed from Organic Cotton
Trend Themes
1. Sustainable Streetwear - The Logic collection by Soulland showcases the growing trend of sustainable fashion in the streetwear industry.
2. Global Organic Textile Standard - The Logic collection's adherence to the Global Organic Textile Standard highlights the increasing importance of environmentally responsible sourcing in the fashion industry.
3. Promoting Diversity - The Logic collection's vibrant colors and message of promoting diversity as the norm tap into the emerging trend of socially conscious fashion.
Industry Implications
1. Fashion - The Logic collection exemplifies the potential for sustainable practices within the fashion industry.
2. Streetwear - The Logic collection demonstrates the opportunity for incorporating sustainable materials and messages of diversity into the streetwear market.
3. Textile - The Logic collection's focus on organic cotton production highlights the disruption that environmentally responsible sourcing can bring to the textile industry.