The location-tracking app Closely by German company Familonet is launching an app for friends, family and coworkers to easily find one another while their out. This app allows users to let their friends for group hang outs by alerting fellow users automatically know where someone has moved to.
The Closely app is a fun way to keep tabs on where your friends are if you're planning on meeting up. The app is geared more towards children and teenagers with a group friend dynamic. Instead of coordinating plans via text message or phone, each friend in the group can download the app and keep track of each other's whereabouts. Users can talk to one another and send messages about where they'd like to meet so everyone can meet at the same place like the mall, a coffee shop or at school.
Friend-Tracking Apps
The Closely App Lets Your Friends Know Where to Meet You
Trend Themes
1. Location-tracking Apps - Disruptive innovation opportunity: Developing advanced location-tracking apps that offer real-time updates and seamless communication for users to easily find and meet up with friends, family, or coworkers.
2. Group Coordination Apps - Disruptive innovation opportunity: Creating apps that facilitate group coordination and eliminate the need for manual planning via text messages or phone calls, allowing users to effortlessly organize meet-ups and communicate with each other.
3. Friend-focused Social Apps - Disruptive innovation opportunity: Designing social apps specifically tailored towards friends, teenagers, or children that offer interactive features like location-sharing, messaging, and making plans together, enhancing the overall social experience.
Industry Implications
1. Mobile App Development - Disruptive innovation opportunity: Exploring the development of new and improved mobile apps that leverage GPS technology, real-time communication, and user-friendly interfaces to enhance social interactions.
2. Social Networking - Disruptive innovation opportunity: Introducing innovative features into existing social networking platforms that promote friend-focused interactions, group coordination, and location-sharing to meet user needs.
3. Child and Teenage-oriented Technology - Disruptive innovation opportunity: Creating technology products, such as apps and wearables, that cater to the unique needs and preferences of children and teenagers, emphasizing safety, socialization, and convenience.