Usually when you think Lincoln, images of oversized, road-hogging gasoline guzzlers come to mind. Ford is about to change all that with their innovative Lincoln C Concept car.
The Lincoln C-segment car is not even close to a large car, it’s more like a compact hatchback, and that is exactly what Ford wants to achieve in an effort to improve its image in an industry where bigger is not necessarily better.
The Mercury Lincoln C-segment looks fairly impressive as a compact luxury car, and may change the way we see luxury vehicles in the future.
Teeny Weeny Luxury Cars
Ford Plans the Lincoln C as a Compact Hatchback
Trend Themes
1. Compact Luxury Cars - The trend of compact luxury cars will disrupt the traditional notion of luxury vehicles being oversized and fuel-inefficient.
2. Reimagining Image - The trend of reimagining brand image to shift towards more sustainable and efficient vehicles.
3. Small-scale Luxury - The trend of offering luxury options in small-scale cars to attract a new market segment.
Industry Implications
1. Automotive Industry - The automotive industry may need to shift its focus towards producing compact luxury vehicles with eco-friendly features.
2. Luxury Goods Industry - The luxury goods industry can leverage the trend of small-scale luxury cars as an avenue for innovation and growth.
3. Green Technology Industry - The trend of compact luxury cars with efficient features can disrupt the green technology industry by offering more luxurious alternatives to current options.