Woven Recycled Apparel

The Levi's Artisan Collection For Spring 2013 is Made From Blankets

The Levi's Artisan collection for spring 2013 is a line of well-constructed garments made from vintage blankets.

These soft and textured pieces blend recycled materials and stylish silhouettes. Levi's proves that you can maintain your aesthetic and adhere to the environment. The relaxed capsule collection features pants, jumpers, sleeveless vests and mini dresses. All of the pieces have a muted palette and blend Levi's signature laid back style with textural elements. Coveted pieces include a distressed blue/gray tunic with white buttons and an optional neck closure. All of the pieces look comfortable and fashionable without sacrificing functionality. You can dress each piece up or down and integrate them together to complete a look.

The Levi's Artisan collection uses vintage materials to create modern and relevant apparel.
Trend Themes
1. Recycled Materials - The use of vintage blankets in the Levi's Artisan collection highlights the trend of utilizing recycled materials in apparel, opening up opportunities for sustainable fashion brands.
2. Textural Elements - The incorporation of textural elements in the Levi's Artisan collection suggests a trend towards adding tactile interest to garments, presenting opportunities for innovative fabric treatments and embellishments.
3. Relaxed Capsule Collection - The creation of a relaxed capsule collection by Levi's reflects the trend of offering versatile and comfortable clothing options, indicating opportunities for brands to cater to customers seeking functional yet fashionable pieces.
Industry Implications
1. Sustainable Fashion - The Levi's Artisan collection's use of recycled blankets demonstrates opportunities for sustainable fashion brands to create innovative and eco-friendly garments.
2. Fabric Manufacturing - The incorporation of textural elements in the Levi's Artisan collection presents opportunities for fabric manufacturers to develop unique materials that add tactile interest to garments.
3. Apparel Design - The relaxed capsule collection approach taken by Levi's in the Artisan collection suggests opportunities for apparel designers to create versatile and comfortable clothing options that combine style and functionality.

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