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Artist Lauren Pelc-McArthur Straddles the Line Between Analog and Digital

At first, second and third glance, Lauren Pelc-McArthur's artworks look like abstract paintings. That might be the case to a certain extent, but there is more to them than meets the eye. Enamored with the idea and look of computer glitches since her time studying at the Ontario College of Art and Design in Toronto, the recent graduate delved deeper into the digital world after stumbling upon the writings of glitch guru Rosa Menkman.

Now on an artist residency in the Netherlands, Lauren Pelc-McArthur explores both the digital and the analog in her visually striking artworks. It might be hard to decipher what brushstrokes have been made on the computer and in real life, but that is the point.
Trend Themes
1. Analog-digital Integration - Artists are blending traditional and digital techniques in their art, creating opportunities for software and hardware developers to create new tools and platforms that merge these technologies.
2. Glitch Aesthetics - The interest in computer glitches and errors as a visual art form is growing, creating opportunities for designers and artists to create new forms of glitch art and software tools for generating glitches.
3. Ambiguity in Art - Artists are exploring the boundary between the real and the digital, creating works that defy easy categorization and helping to further blur the line between art forms; this creates opportunities for developers of virtual and augmented reality tools, among others.
Industry Implications
1. Art and Design - As artists experiment with new techniques, opportunities arise for galleries, exhibition spaces, and art dealers to showcase, promote, and sell their work.
2. Software Development - As the analog and digital worlds merge in art, opportunities arise for software developers to create new tools and platforms that merge these technologies.
3. Virtual Reality - As artists blur the line between the real and the digital, opportunities arise for developers of virtual and augmented reality tools to create new immersive and interactive experiences that defy easy categorization.

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