Lacoste and Highsnobiety work together for the first time to present a new collection that elevates classic silhouettes with a shared design of an eggshell color palette. The capsule is comprised of seven pieces in total and features oversized silhouettes and boxy fits for a relaxed look.
It starts with a sweatsuit that is made from a comfortable double-face piqué material and also shines a spotlight on one of Lacoste's most famous products -- the polo top. The classic silhouette with two buttons and an embroidered logo on the left side of the chest is seen in a new angle with a baggy structure and co-branded details in the same position with the similar two buttons.
Neutral Collaborative Streetwear Series
Lacoste and Highsnobiety Join on a New Collection
Trend Themes
1. Collaborative Streetwear Collections - The collaboration between Lacoste and Highsnobiety highlights the trend of brands coming together to create unique and highly coveted streetwear collections.
2. Elevated Classic Silhouettes - Lacoste and Highsnobiety's collection demonstrates the trend of updating and refining classic fashion designs to appeal to modern consumers.
3. Relaxed and Oversized Fits - The capsule collection from Lacoste and Highsnobiety showcases the trend of oversized and boxy fits, catering to the growing demand for comfortable and casual streetwear styles.
Industry Implications
1. Fashion and Apparel - The collaborative streetwear collection by Lacoste and Highsnobiety presents an opportunity for the fashion and apparel industry to tap into the growing demand for unique and limited-edition designer collaborations.
2. Streetwear - The capsule collection by Lacoste and Highsnobiety taps into the streetwear industry, offering a fresh and elevated take on classic designs.
3. Retail and E-commerce - The collaboration between Lacoste and Highsnobiety presents an opportunity for retailers and e-commerce platforms to attract fashion-forward consumers seeking exclusive and on-trend streetwear pieces.