French fashion house Hermès designs a beautiful installation across the floor of the La Pelota venue located in Milan. It uses reclaimed bricks, marble, terracotta, and slate to bring attention to the house's artisans' heritage during Milan Design Week. The installation takes place annually and last year, attention was brought to light structures and latticed cages but this time, the attention is on the floors. Hermès home artistic directors Charlotte Macaux Perelman and Alexis Fabry create the surface of over 20 varying organic materials.
Perelman explains the design concept, stating "The intention was to show the connection with the earth, with the ground, and the connection with the legacy of Hermès. In the project, we also tried to put across the idea of slowness, of the path to get there, like a journey – not to show the objects therefore in the first part of the cinematography, but to allow for the passage of the path to get there to give people the time to discover these objects."
Earth-Connecting Luxe Floor Installations
Hermès Designs a Captivating Installation at La Pelota
Trend Themes
1. Sustainable Flooring - The use of reclaimed materials in Hermès' installation highlights growing interest in environmentally friendly flooring solutions.
2. Artisanal Craftsmanship - Hermès’ focus on its artisans' heritage signals a trend toward celebrating and preserving traditional craftsmanship in modern design.
3. Experiential Design - The immersive installation at La Pelota showcases a trend towards creating experiences that engage visitors through thoughtful design and storytelling.
Industry Implications
1. Luxury Home Goods - Hermès' installation underscores the potential for luxury brands to incorporate sustainable practices without compromising on elegance.
2. Interior Design - The innovative use of varied organic materials opens up new possibilities for interior designers looking to blend eco-consciousness with aesthetic appeal.
3. Architectural Installations - The annual event at La Pelota reveals opportunities for the architectural installation sector to create impactful, earth-connected designs.