La LOOP is the answer to the eternal problem of not being able to find your sunglasses. Are they on your head? In your purse? Or more likely (and devastatingly), lost? La LOOP is a necklace with a loop that provides a practical solution to keeping tabs on your glasses. Hinges on either side of the loop make sure your glasses stay put.
Apparently, La LOOP is 'le look' in Hollywood and fans of the brand include fashion photographer Mario Testino, Brad Pitt, Julia Roberts and Demi Moore.
Will this take off or fizzle?
Granny-Inspired Lens Leashes
'La LOOP' is a Chic Necklace to Hold Your Glasses
Trend Themes
1. Fashionable Eyewear Accessories - Creating stylish and functional accessories for eyewear, such as lens leashes, presents disruptive innovation opportunities in the fashion industry.
2. Smart Wearable Technology for Glasses - Integrating smart features, like location tracking or notifications, into eyewear accessories like lens leashes can lead to disruptive innovation in the technology industry.
3. Customizable Eyewear Accessories - Offering personalized options for lens leashes and other eyewear accessories opens up disruptive innovation opportunities in the customization industry.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can explore disruptive innovation opportunities by incorporating lens leashes and other practical accessories for eyewear into their product offerings.
2. Eyewear - The eyewear industry can embrace disruptive innovation by collaborating with brands like La LOOP to create innovative solutions for keeping track of glasses, driving customer satisfaction.
3. Technology - The technology industry can explore disruptive innovation opportunities by developing smart wearable features for eyewear accessories, such as lens leashes, enhancing convenience and functionality.