Sleek Utility Knives

Built to be Rugged and Elegant, The Kershaw Method is a Quality Pocket Knife

Designed by revolutionary knife designer Jens Ansø, the Kershaw Method is rugged pocket knife that carries with it a sleek and gentlemanly aesthetic. This blade is of particular interest because of its affordability, making it the one of the few Ansø-designed tools that is meant for the average consumer. Ansø's previous pieces have received high praise from tool designers, but have come with a rather high price tag. The Kershaw Method however, was created alongside Kershaw to provide a stunning knife at an affordable price point.

The Kershaw Method comes with a 3" 8Cr13MoV black oxide-coated blade and is operated with Kershaw's signature ball-bearing flipping mechanism. The handle, and housing for the blade when closed, is made of G10 and features a unique design reminiscent of an architectural truss. A custom backspacer makes a striking addition to the back of the grip and also functions as a lanyard hole for easy carry. The blade itself is quite slim, with a sweeping underbelly and a top wedge adds a nice visual touch.
Trend Themes
1. Affordable Designer Tools - The Kershaw Method offers an affordable option for consumers to access top-quality knives designed by Jens Ansø.
2. Rugged Elegance - The sleek and gentlemanly aesthetic of the Kershaw Method showcases the trend of combining ruggedness with elegance in utility knives.
3. Innovative Handle Designs - The unique design of the Kershaw Method's handle, resembling an architectural truss, demonstrates the trend of incorporating innovative handle designs in pocket knives.
Industry Implications
1. Outdoor Gear - The ruggedness and affordability of the Kershaw Method make it a disruptive innovation opportunity in the outdoor gear industry.
2. E-commerce - The trend of affordable designer tools creates opportunities for disruptive innovation in the e-commerce industry, particularly in the niche of premium pocket knives.
3. Construction and Architecture - The innovative handle design of the Kershaw Method presents an opportunity for disruptive innovation in the construction and architecture industry, where ergonomic and visually appealing tools are valued.

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