Conceptual Surrealism Campaigns

The Kenzo Fall/winter 2013/2014 Advertorial is Artfully Conceived

Actress Rinko Kikuchi and top model Sean O’Pry star in the Kenzo Fall/Winter 2013/2014 advertorial. Known for pushing visual boundaries in their marketing ads, the high fashion label stuns fans with a surrealist inspired campaign that plays with one's perception.

Whether displaying artificial eye collages and animal-infused accessory imagery or shining a light on the brand's visually vivid textile prints, the Kenzo Fall/Winter 2013/2014 ad campaign is the opposite of expected.

This surrealist image series is fearlessly styled and artfully conceived by photographer Pierpaolo Ferrari who works alongside art directors Maurizio Cattelan and Micol Talso. Rinko and Sean pose in the luxe label's patterned outerwear staples, ocular print statement tees and fierce jewelry accents that are donned with Kenzo's signature panther iconography.
Trend Themes
1. Conceptual Surrealism - Utilizing conceptual surrealism in advertising campaigns to push visual boundaries and capture attention.
2. Perception Manipulation - Experimenting with perception manipulation techniques in marketing to create a unique and memorable brand experience.
3. Artistic Collaboration - Partnering with artists and photographers to create visually stunning and thought-provoking ad campaigns.
Industry Implications
1. Fashion - Incorporating conceptual surrealism in fashion marketing to showcase unique designs and capture the imagination of consumers.
2. Advertising - Exploring perception manipulation techniques in advertising to create captivating and memorable campaigns for clients.
3. Art and Photography - Collaborating with artists and photographers to create visually striking and thought-provoking images for various industries.

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