Social media reached new sky-soaring heights recently as Kenton Cool from the U.K. tweeted from the top of Mount Everest. The accomplished climber was able to access his 3G mobile network on account of the first network that was installed at the base camp of Mount Everest last October by mobile network operator Ncell.
Samsung decided to get in on the action by sponsoring Kenton Cool on his adventurous ascent up Mount Everest. The video features Cool and the new Samsung Galaxy S II, the company's newest smartphone, which Cool used not only to make the first top-of-the-world tweet, but also the first-ever phone call from there.
This marks a tremendously important moment not only for Kenton Cool, as he conquered the highest mountain for the ninth time, but also for social media. Thanks to Samsung's cutting-edge technology, people can stay connected whether they're in the comfort of their home or at the top of the world.
Sky-High Social Media Updates
Kenton Cool Tweets from the Top of Mount Everest Thanks to Samsung
Trend Themes
1. Sky-high Social Media - Opportunity for brands to leverage extreme locations for social media campaigns and sponsorships.
2. Mobile Network Expansion - Potential for mobile network operators to extend coverage to remote areas, enabling connectivity in previously unreachable locations.
3. Adventure Tech Sponsorship - Growing trend of technology brands sponsoring adventurous individuals to showcase the capabilities of their products in extreme environments.
Industry Implications
1. Telecommunications - Telecom companies can explore expanding their network coverage to remote areas, offering connectivity in previously untapped markets.
2. Consumer Electronics - Opportunity for consumer electronics brands to sponsor extreme sports and adventure activities, showcasing their products in challenging environments.
3. Digital Marketing - Brands can leverage extreme locations and adventures to create unique and attention-grabbing social media campaigns, attracting a wider audience.