The Bazooka Juicy Drop Re-Mix chewy candies are a new version of the brand's namesake original product that will provide consumers with a sweet and sour flavor experience to enjoy in a more convenient manner. The candies consist of chewy bites that are sweet or sour and come in a dual-compartment dispenser to let consumers customize the kind of flavor they want to enjoy. The candies come in three flavor options including Blue Rebel, Knockout Punch and Wild Cherry Berry.
The Bazooka Juicy Drop Re-Mix chewy candies will be launching next year at a suggested retail price point of $1.79 to $2.19. The candies will be supported by a national advertising campaign to promote the new product in January 2022.
Customizable Candy Products
The Bazooka Juicy Drop Re-Mix Chewy Candies Come in Three Flavors
Trend Themes
1. Customizable Candy Products - The trend of customizable candy products is disrupting the traditional candy industry and creating opportunities for personalization and creative marketing strategies.
2. Sweet and Sour Flavor Experiences - The trend of providing sweet and sour flavor experiences in one product is disrupting the candy industry and creating opportunities for innovative flavor combinations and unique product packaging.
3. Convenient Candy Dispensers - The trend of dual-compartment candy dispensers is disrupting the traditional candy packaging and providing opportunities for creating memorable and engaging product experiences.
Industry Implications
1. Candy Manufacturing - The candy manufacturing industry can benefit from creating customizable candy products and developing innovative sweet and sour flavor experiences to attract consumers.
2. Retail - The retail industry can benefit from selling customizable candy products and creating engaging in-store displays and marketing campaigns to promote them.
3. Marketing and Advertising - The marketing and advertising industry can benefit from developing creative marketing campaigns and product packaging to promote customizable candy products and sweet and sour flavor experiences.