The latest collection from designer Arashi Yanagawa for John Lawrence Sullivan combines army-inspired shapes with feminine fabric choices. Arashi takes classically tailored menswear silhouettes and gives them a light and airy materiality. The John Lawrence Sullivan Spring 2012 menswear collection plays with androgynous styling but still retains a masculine edge.
The gender-bending collection features a variety of structured separates and outerwear including, electric-hued military coats and biker jackets, high-waisted pleated pants, satin slim-fitting suits as well as a variety of pin-striped pieces. Designer Arashi Yanagawa mixes bright color-blocked hues with deep shades, plaids and stripes. He plays with textures and juxtaposes shiny fabrics with matte textures, fusing hard and soft materials.
This daring collection is both edgy and dapper, combining masculine dressing with a youth-inspired, streetwear flair.
Feminine Military Menswear
The John Lawrence Sullivan Spring 2012 is Army-Inspired
Trend Themes
1. Feminine Military Menswear - Combining traditionally masculine military-inspired clothing with feminine fabric and color choices creates a new style that challenges gender norms and offers potential for the creation of a new product category.
2. Androgynous Styling - The trend of blending traditionally masculine and feminine clothing and accessories to create a new gender-neutral and edgy look has the potential to disrupt the fashion industry.
3. Texture Juxtaposition - Mixing textures in clothing, such as shiny fabrics with matte textures, opens up opportunities for innovative fabrics and design approaches in the fashion industry.
Industry Implications
1. Fashion - Fashion designers can explore new ways to combine traditionally masculine and feminine clothing to cater to a broader and more diverse customer base.
2. Textile Manufacturing - Mixing different materials and creating new textures in fabrics presents opportunities for innovation in textile manufacturing processes.
3. Gender-neutral Fashion - The use of androgynous styling and blending traditionally masculine and feminine clothing items into a new gender-neutral clothing category opens up a new and untapped market for fashion retailers.