The Jeffery Campbell Summer 2012 collection is chock-full of vibrant hues, clashing prints, bondage straps and, of course, dizzying heights. While the coveting of these shoes will require a sense of adventure in light of the last detail, these platforms are made for experimental style mavens looking for a bohemian edge for the summer season.
Titled Hot Child in the City, the Jeffery Campbell Summer 2012 lookbook was shot by Helen Pearson, a music and style photographer based in New York City. One part high fashion and one part trashy, the catalog is filled with free-spirited women who have an undying love for retro-inspired, colorful ensembles (which were pulled from local Salvos). The equally rich backdrops and seemingly conflicting prints really draws attention to the shoes being showcased.
Clashing Print Platforms
The Jeffery Campbell Summer 2012 Collection is Dizzyingly High
Trend Themes
1. Vibrant Hues - Disruptive innovation opportunities lie in the development of new, bold color palettes for fashion collections.
2. Clashing Prints - There is potential for disruptive innovation in the creation of unique patterns that intentionally clash, providing bold and unconventional fashion options.
3. Dizzying Heights - Opportunities for disruptive innovation exist in the design and manufacturing of high-heeled shoes that push the boundaries of height and comfort.
Industry Implications
1. Fashion - Disruptive innovation can be explored in the fashion industry, particularly in the area of bold color combinations and unconventional pattern designs.
2. Photography - In the field of photography, there is a chance for disruptive innovation by experimenting with unconventional backdrops and capturing eye-catching images of unique fashion ensembles.
3. Footwear - The footwear industry can explore disruptive innovation by creating daring and innovative high-heeled shoe designs that prioritize both style and comfort.