Entitled 'Zapata' the James Hock Autumn/Winter 2013/2014 collection catalog showcases the talented designer's unisex line of outerwear. Highlighting over-sized silhouettes, the cozy line of coats, cropped jackets and quilted separates embraces a utilitarian style aesthetic.
The James Hock Autumn/Winter 2013/2014 collection catalog explores themes of youth and rebellion and looks to pop cultural dystopia imagery for its design inspiration. Clad in a gradient green camouflage print, the minimalist and sculptural collection puts importance on shape over ornamentation. The unisex line of outerwear shines a light on cocooned shapes and sleek structural elements that are not enhanced with added decorative elements.
This strongly-shaped collection gives the illusion of the third dimension thanks to its seamless marriage of architectural silhouettes and textile prints that play with perception.
Quilted Camouflage Outerwear
The James Hock Autumn/Winter 2013/2014 Collection is Bundled Up
Trend Themes
1. Oversized Silhouettes - Disruptive innovation opportunity: Explore new ways to create oversized silhouettes that combine comfort and style in the fashion industry.
2. Utilitarian Style Aesthetic - Disruptive innovation opportunity: Develop functional and minimalist designs that prioritize functionality and practicality in the fashion industry.
3. Architectural Silhouettes - Disruptive innovation opportunity: Combine architectural design and fashion to create unique and visually striking garments that challenge traditional notions of clothing.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunity: Utilize innovative prints, silhouettes, and design aesthetics to push boundaries in the fashion industry.
2. Textile Industry - Disruptive innovation opportunity: Develop new textile prints and materials that create visual illusions and enhance the overall design of clothing.
3. Apparel Manufacturing Industry - Disruptive innovation opportunity: Use seamless manufacturing techniques and advanced textile technologies to create garments with unique shapes and structures.