The Jack Link's Wild Heat beef jerky has been announced by the brand as a new product that addresses the increasing consumer demand for spicy snack varieties that don't skimp when it comes to flavor.
The jerky snack features an extra hot spice level, but still manages to maintain a flavorful profile to satisfy consumers seeking out a balanced snack. This helps to rectify the occurrence of spicy food products that are satisfying in terms of heat and spice, but lack when it comes to flavor in order to offer a more premium product.
The Jack Link's Wild Heat beef jerky is positioned for a January 2020 release and is positioned as the brand's hottest snack in its portfolio.
Well-Balanced Beef Jerky
The Jack Link's Wild Heat is at Once Spicy and Flavorful
Trend Themes
1. Spicy Balanced Snacks - Meeting the increasing demand for spicy snacks that maintain a flavorful profile to offer more premium product.
2. Flavorful Spicy Snacks - Ensuring that spicy snack products can satisfy consumers who are seeking out a balanced snack.
3. Hotter Snack Varieties - Introducing extra hot spice level snack products to meet the demand of consumers who want to try new products.
Industry Implications
1. Jerky - Innovation opportunities for artisanal jerky makers looking to satisfy the increasing demand for spicy and flavorful meat snacks.
2. Snack Foods - Disruptive innovation opportunities for snack manufacturers to attract new customers by creating spicier and more flavorful snack food products.
3. Spices and Seasonings - Development opportunities for spice and seasoning companies to collaborate with jerky and snack food manufacturers to create new flavor profiles that will differentiate their product offerings.