We all know the folly and fallacy of following the 'eye for an eye' principle, yet sometimes people cannot help but do just that; enter the ITV1 Injustice ad campaign. These series of five posters advertise a new TV drama airing on ITV in which a criminal barrister finds himself questioning his belief in the legal system.
With a great premise to work with, it is no wonder that the ITV1 Injustice ad campaign is just as strong and controversial. Taking a cue from the popularity of minimal posters, the ITV1 Injustice print ads are simple and direct. They rely on bold taglines such as 'Is murdering a murderer always murder?' as well as stark imagery that reinforces the difficult questions posed.
Dubious Legal Campaigns
The ITV1 Injustice Print Ads Questions (Un)Lawful Actions
Trend Themes
1. Minimal Poster Advertising - Opportunity for innovative and impactful advertising campaigns that convey strong messages with simple and direct designs.
2. Controversial Marketing - Potential for disruptive marketing strategies that challenge conventional norms and provoke thought and discussion.
3. Reevaluating the Legal System - Opportunity for disruptive innovations that question and improve upon existing legal practices and beliefs.
Industry Implications
1. Advertising - Opportunity for companies to create powerful and attention-grabbing advertising campaigns that challenge traditional approaches.
2. Media and Entertainment - Potential for innovative TV dramas and shows that tackle controversial topics and provoke critical thinking.
3. Legal Services - Opportunity for legal professionals and firms to reevaluate their practices and find ways to improve the legal system and deliver justice more effectively.