Apple has undoubtedly designed its smartphones exceptionally well in terms of aesthetics and functionality, so one would assume that few improvements could be made on the next model; however, the iPhone 6 Air is a captivating adaptation of the existing handset, anticipating some of the changes that might crop up on the market quite soon.
With Steve Hemmerstoffer, Martin Hajek developed a much more compact device that boasts an extra slender profile. The other dimensions appear to have been left more or less the same; however, the designers managed to squeeze in a generous 4.8-inch touchscreen. You'll notice that there is basically no border on the sides of the iPhone 6 Air, and even the top and bottom strips have been reduced with the elimination of the home button.
Borderless Smartphone Concepts
The More Compact iPhone 6 Air Has a Broader Touchscreen Display
Trend Themes
1. Borderless Smartphone Design - The trend of borderless smartphone design is an opportunity for smartphone manufacturers to offer more screen real estate without increasing the size of the device, while also delivering improved aesthetics.
2. Compactable Smartphones - The trend of compactable smartphones offers an opportunity to smartphone manufacturers to create smaller devices without sacrificing screen size and quality, resulting in products with improved portability and user experience.
3. Elimination of Home Button - The trend of eliminating the home button on smartphones presents an opportunity for manufacturers to innovate their designs by expanding the available real estate, while adding new functionalities that enhance user experience.
Industry Implications
1. Smartphone Manufacturing - The smartphone manufacturing industry should embrace the trend of borderless smartphone design and compactable smartphones to create products that deliver enhanced user experience and aesthetics.
2. Consumer Electronics - The consumer electronics industry should focus on the trend of borderless smartphone design and elimination of the home button to add new functionalities, while also improving the overall aesthetics of devices.
3. Mobile Technology - The mobile technology industry should capitalize on the trend of eliminating the home button on smartphones and expand the available real estate to add new features and functionalities, while also providing improved user experience.