The first step towards creating a dream cold-weather nesting space is finding a comfy place to sit, and there’s one piece of furniture that fits the bill perfectly: The Snuggler -- even the name sounds enticing. The Snuggler sits between an armchair and a sofa in size, so not only is it the perfect cuddle spot for two, it’s making a name for itself as one of the most adaptable soft furnishings for any part of the home.
To give consumers more inspiration on how to create cosy spots using a perfectly proportioned, cuddly-as-can-be Snuggler, Laura Ashley created The Snuggler Lookbook to show how this chic style can fit perfectly into any home.
Interactive Interior Design Guides
Laura Ashley Created a Unique Guide to Buying the Perfect Sofa
Trend Themes
1. Interactive Interior Design Guides - As consumers increasingly look for personalized and immersive experiences, creating interactive interior design guides can help engage and inspire them.
2. Adaptable Soft Furnishings - As homes and living spaces become smaller and more versatile, designing adaptable soft furnishings like The Snuggler provides innovation opportunities for furniture manufacturers.
3. Cosy Living Spaces - Creating cosy living spaces is a growing trend as people seek comfort and relaxation in their homes, presenting opportunities for interior designers and decorators.
Industry Implications
1. Furniture Manufacturing - Innovation in designing versatile and adaptable soft furnishings like The Snuggler can help furniture manufacturers stand out in a crowded market.
2. Interior Design - As demand for personalised living spaces grows, interior designers who can create warm and cosy spaces with innovative soft furnishings like The Snuggler have an opportunity to thrive.
3. Home Decor Retail - With the rise of online shopping, creating interactive guides like The Snuggler Lookbook can help home decor retailers differentiate themselves and engage customers in a more immersive way.