Retail design company Holman created an interactive decor guide for Home Depot Canada locations. The company's experiential retail concept featured an immersive display set-up that gave visitors decor tips and step-by-step instructions on making their next home improvement project a success.
In addition to informative signage, the interactive decor guide also featured a digital display component and was equipped with 'Dream Design Build' stations that allowed visitors to bring their home improvement or design concept to life digitally.
Using touchscreen-equipped design stations, visitors were given a chance to get creative while having access to helpful advice from Home Depot's in-store home improvement experts. Building a smaller vignette inside of a larger retail space, Holman created a niche area that featured decor tips and an immersive, digital retail display component.
Sensory Hardware Shops
This Home Depot Retail Display is an Interactive Decor Guide for Visitors
Trend Themes
1. Experiential Retail - Creating immersive and interactive displays in retail spaces to engage and educate customers, enhancing their shopping experience.
2. Digital Retail Displays - Using digital technology to showcase products, provide information, and offer interactive features for customers in-store.
3. Touchscreen Design Stations - Incorporating touchscreen-equipped design stations in retail environments for customers to explore and create their own home improvement or design concepts.
Industry Implications
1. Retail Design - Designing innovative and engaging retail spaces that enhance customer experience and drive sales.
2. Home Improvement - Leveraging immersive retail displays and interactive technology to provide customers with inspiration and guidance for their home improvement projects.
3. Digital Signage - Developing and implementing digital displays in retail environments to effectively communicate information, showcase products, and enhance customer engagement.