The Dentiste Ikon Collection has been designed in collaboration between the South Korean oral care brand and Karim Rashid as a new approach to cosmetic packaging. The toothpaste packaging consists of 40 gram tubes that are covered in a series of symboled including stars, crosses, blobs, splats and more that highlight the imagery the designer has been integrating into his work for many years. The symbols are also emboldened onto a carrying case that highlights all 55 of the hieroglyphics created by the designer.
The Dentiste Ikon Collection highlights white and pink colors in order to line up with the designer's aesthetic, and highlights how everyday products can be enhanced through the use of artistic packaging. The products also act as a focal point in a bathroom to add a high-end touch.
Artistic Toothpaste Packaging
The Dentiste Ikon Collection is Designed by Karim Rashid
Trend Themes
1. Artistic Packaging - There is an opportunity for brands in any industry to collaborate with artists and designers to create unique and visually distinct packaging for their products.
2. Aesthetic Enhancement - Incorporating visually appealing elements into everyday products can transform them into desirable items that consumers will be more inclined to purchase.
3. Focal Point Products - Products that feature artistic packaging and design can become a focal point in a space, increasing their value and appeal to consumers.
Industry Implications
1. Oral Care - Oral care brands can collaborate with artists and designers to create unique packaging and promote oral health in a creative way.
2. Cosmetics - Brands in the cosmetics industry can use artistic packaging to differentiate their products and make them more attractive to consumers.
3. Home Decor - Artistically designed and packaged products can be used as decorative pieces in homes, providing both functional use and aesthetic appeal.