Snow Peak, the technical outdoor apparel brand, recently joined forces with the American textile brand, Pendleton, to launch the Snow Peak x Pendleton Icon Blanket. The family brands worked together to unveil the stunning wool and cotton blend blanket, designed for both indoor and outdoor use.
The durable blanket features a stunning pattern "inspired by the traditional Navajo "Mountain Majesty" pattern woven between 1920 and 1940." The geometric Icon Blanket is available in two colorways: a muted yellow option with teal, red, and while contrasts or a navy blue variant with colorful yellow, orange, green, and white contrasts–both adding a striking aesthetic in any room.
The Snow Peak x Pendleton Icon Blanke is available to purchase online and in select retailers for $359.99.
Limited-Edition Navajo-Inspired Blankets
Snow Peak and Pendleton Launch the New Icon Blanket
Trend Themes
1. Limited-edition Collaborations - Opportunity for brands to partner and create unique, exclusive products that appeal to niche markets.
2. Outdoor-inspired Home Decor - Growing demand for outdoor-themed home decor products that bring nature-inspired aesthetics indoors.
3. Revival of Traditional Patterns - Increased interest in incorporating vintage or traditional patterns into modern design.
Industry Implications
1. Outdoor Apparel and Gear - Opportunity for brands to create outdoor apparel and gear that merges style with functionality.
2. Textile and Home Decor - Opportunity for textile and home decor brands to develop unique products inspired by different cultures.
3. E-commerce and Retail - Opportunity for online and brick-and-mortar retailers to offer exclusive limited-edition products to attract customers.