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Nike Launches the Nike Air Max 95 in 'Hyper Turquoise'

Nike is ushering in the Fall/Winter 2023 season with a new lineup of sneakers, including the upcoming 'Hyper Turquoise' Nike Air Max 95. This particular iteration opts for a captivating blend of colors, including white, hyper turquoise, iron grey, cool grey, wolf grey, and photon dust.

While this colorway maintains the quintessential Air Max silhouette, it distinguishes itself through a seasonal infusion of vibrant and complementary hues. The upper component of the shoe prominently features a white mesh netting, while turquoise accents hit the lace loops, tongue branding, Swooshes, and the Air Max unit. The sole provides a contrast to the light coloring, as it is covered in a deep black shade to create a gradient effect along the uppers.

The 'Hyper Turquoise' Air Max 95 will debut at Nike stores in the coming weeks.
Trend Themes
1. Colorful Sneaker Designs - The 'Hyper Turquoise' Nike Air Max 95 showcases a captivating blend of colors, creating a vibrant and complementary look.
2. Seasonal Infusion of Hues - Nike introduces a seasonal infusion of vibrant and complementary hues in the 'Hyper Turquoise' Air Max 95, adding a fresh twist to the classic silhouette.
3. Gradient Effect on Sneakers - The deep black shade on the sole of the 'Hyper Turquoise' Nike Air Max 95 creates a gradient effect along the uppers, providing an eye-catching design feature.
Industry Implications
1. Athletic Footwear - The 'Hyper Turquoise' Nike Air Max 95 brings innovation to the athletic footwear industry with its captivating blend of colors and complementary hues.
2. Fashion Retail - Fashion retailers can capitalize on the trend of colorful sneakers with seasonal infusions of vibrant hues, as showcased by the 'Hyper Turquoise' Air Max 95.
3. Sportswear Design - Sportswear designers have an opportunity to explore the gradient effect trend in sneaker design, as exemplified by the 'Hyper Turquoise' Nike Air Max 95.

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