Hummer recently donated an H3 to British artist Matthew Harrison, who then created this modern-meets-medieval vehicle that rolls on wooden wagon wheels. It's currently being shown at London's ZOO Art Fair and represents the present and the afterlife of the vehicle in one single form.
Implications - When past meets present in artistic creation, the result can be very intriguing. As the aesthetics clash and combine, the contrasting features make the creation a piece to marvel at. Onlookers become drawn in by the oddity they see before them as different eras collide. By incorporating this old meets new idea to actual products, designers can create items that people will want to purchase and show off.
Wagon Wheeled SUVs
Medieval Design Meets Modern Bling
Trend Themes
1. Artistic Contrasts - Designers are incorporating the clash of different eras to create visually compelling products.
2. Retro Revival - The fusion of past and present aesthetics is a trend that appeals to consumers seeking unique and nostalgic products.
3. Aesthetic Disruption - The juxtaposition of medieval and modern design elements creates disruptive innovation opportunities for creative industries.
Industry Implications
1. Automotive - The automotive industry can explore the integration of contrasting design styles to create eye-catching and avant-garde vehicles.
2. Art and Fashion - Art and fashion industries have the potential to leverage the trend of combining historical and contemporary elements to create captivating and unconventional pieces.
3. Home Decor - Home decor businesses can tap into the trend of blending past and present design aesthetics to offer unique and conversation-starting interior products.