Over a year ago, Trend Hunter featured a Tokyo Street Style, a website which stalks the fashion of ordinary people on the streets of Tokyo. The concept continues to flourish with dozens of websites devoted to the cause. It all makes sense. The hottest trends come from the streets of the coolest cities.
Today's example is Copenhagen Street Style. Here you’ll find info about the latest fashion-hypes, news from the young and creative scene in Copenhagen and pictures of cool urbanites.
Danish Fashion Fixations
Copenhagen Website Stays on Top of Street Style
Trend Themes
1. Street Style Websites - Opportunity for more street style websites that feature fashion from different cities around the world.
2. User-generated Content Platforms - Opportunity for user-generated content platforms for fashion lovers to share their street style pictures.
3. Influencer Marketing - Opportunity for brands to partner with street style influencers for sponsored content and collaborations.
Industry Implications
1. Fashion - Fashion industry can embrace street style as a source of inspiration and trends for their collections.
2. Technology - Technology industry can provide better tools for street style photographers and publishers to curate and share their content.
3. Advertising & Marketing - Advertising and marketing industry can leverage street style for creative campaigns that resonate with the target audience.