This collection of household detergents is called '&SOAP' and was designed by the creative agency 'monogoto Inc.'
The cleaning products are designed to clean household items such as clothing and functional surfaces. There are four different collections under this brand, each of which are designed for a specific purpose. Each collection consists of three or four items that are labeled from zero to two so that the people using them know the order in which they should be used. The cohesive, step by step nature of the household detergents provides a sense of purpose and direction for people who are taking care of their homes.
This modern collection of household cleaning products is comprehensive in its approach to cleaning while having a design that is subtle yet effective in displaying its message.
Numerical Household Detergent Branding
This Collection Allows People to Clean in Steps
Trend Themes
1. Numerical Branding - Disruptive innovation opportunity: Create a new line of products that use numerical branding to provide a step-by-step approach for users.
2. Cohesive Cleaning - Disruptive innovation opportunity: Develop a line of cleaning products that work together in a cohesive system, providing users with a clear sense of purpose and direction.
3. Subtle Design - Disruptive innovation opportunity: Design products with subtle yet effective branding and messaging for a modern and sophisticated consumer base.
Industry Implications
1. Household Cleaning - Disruptive innovation opportunity: Create innovative and comprehensive cleaning solutions that simplify and improve the cleaning process for households.
2. Creative Agencies - Disruptive innovation opportunity: Collaborate with creative agencies to design and market household cleaning products that combine functionality and aesthetic appeal.
3. Functional Surfaces - Disruptive innovation opportunity: Develop specialized cleaning products for various functional surfaces, catering to specific cleaning needs and providing efficient solutions.