A 22 year old fashion designer, Nahum Villasana of Baja California, Mexico just released his version of Architectural Clothes. Mechanical Connection, Vol. II is the name of their new collection. Unusual to say the least, some very cool to say the most. I think there must be instructions on how to "install" this clothing.
Implications - Designers are playing around with the architecture of clothing increasingly. A tailored look gives the illusion of being dressed for success -- a welcome aesthetic in just turbulent financial times. Businesses that offer their customers something to take pride in or improve their disposition will increase their opportunities to connect with consumers.
Architectural Clothes
Nahum Villasana's Mechanical Connection Vol. II
Trend Themes
1. Architectural Clothing - Opportunity for fashion designers to innovate by creating clothing that incorporates architectural elements and offers a unique aesthetic.
2. Tailored Look - Increased focus on tailored clothing as a way to create a sense of success and improve consumer's disposition, presenting opportunities for businesses to cater to this demand.
3. Personalized Pride - Businesses that offer customers personalized products or experiences to take pride in will have increased opportunities to connect with consumers and build loyalty.
Industry Implications
1. Fashion Design - Fashion designers have the potential to disrupt the industry by incorporating architectural elements into their clothing designs.
2. Tailoring Services - Tailoring services can leverage the trend of a tailored look by offering customizable and fitted clothing options to cater to consumer preferences.
3. Personalized Product/gift Industry - Companies in the personalized product/gift industry can capitalize on the trend of personalized pride by offering customizable products that allow customers to express their individuality and take pride in.