Coveris has launched a new line of fiber-based hot-to-go packaging, setting a benchmark in sustainable packaging solutions. These innovative packs are designed to cater to the increasing demand for convenient hot food options. They feature a distinctive recyclable 'heat in pack, eat in pack' capability that sets them apart from the standard food container.
The HEAT packs from Coveris employ a cutting-edge fiber-composite, dual-ovenable printed board to cook, merchandise, and consume the food item directly within the same packaging. The fiber-based packaging is fully recyclable, aligning with growing consumer and regulatory demands for sustainable products.
"HEAT is a game-changer for the food-to-go sector. Providing the packaging of the future, our hot-to-go packs allow for a whole new category of products to be made available to consumers in a sustainable, convenient and added-value way," said Paul Robertson, Food-on-the-move Sales Director.
3-in-1 Meal Packaging Solutions
Coveris Debuts Hot-to-Go Packs with Eco-Friendly Design Practices
Trend Themes
1. Eco-friendly Food Containers - The recyclable 'heat in pack, eat in pack' capability signifies a leap in sustainable on-the-go dining solutions.
2. Multi-functional Packaging - Fiber-composite, dual-ovenable printed boards streamline the cooking, merchandising, and consumption processes in one versatile package.
3. Consumer-centric Convenience - The rise in packaging that supports cooking and eating directly from the container caters to the fast-paced lifestyle of modern consumers.
Industry Implications
1. Sustainable Packaging - Fiber-based hot-to-go packs highlight a shift towards eco-friendly packaging alternatives in the food industry.
2. Food-on-the-go - 'HEAT' packs represent an advancement in the ready-to-eat meal sector by merging sustainability with convenience.
3. Recycling Technologies - The development of fully recyclable food containers pushes the recycling industry to innovate and expand its capabilities.