Owls are very hot for Christmas decor this year. That’s right, not eagles, doves or swans, but the carnivore that hunts the night for fresh meat. Sure, I thought, and then I went shopping.
Christmas trees are littered with the swivel-headed, big-eyed bird ornaments. Most of them are the snowy owl variety which I can understand somewhat—they are a rather dramatic looking white creature.
Perhaps it’s a result of Harry Potter’s magical snowy owl Hedwig. Who am I kidding? This must be the explanation for the abundance of these hooters.
The ornaments here are from (in order of appearance), Cannon Falls, Smith & Hawken, Plow & Hearth, Heliotrope, the Squirrel Store, Target, Kurt Adler and Christmas Forever. The adorable Christmas stocking is from the Tweet Baby Design’s Etsy shop.
Harry Potter Inspired Owl Ornaments
Hooters for Christmas
Trend Themes
1. Owl-themed Christmas Decor - Opportunity for retailers to capitalize on the trend of owl-themed Christmas ornaments and decorations.
2. Pop Culture Influence on Decor - Potential for creating merchandise inspired by popular franchises, like Harry Potter, that have influenced decor trends.
3. Nature-inspired Ornaments - Opportunity to appeal to consumers who are drawn to nature-inspired ornaments, such as owl ornaments.
Industry Implications
1. Retail - Retailers can take advantage of the owl-themed Christmas decor trend to boost sales during the holiday season.
2. Entertainment Merchandise - The pop culture influence on decor presents a potential opportunity for the entertainment merchandise industry to create licensed products that align with popular franchises.
3. Home Decor - The nature-inspired ornaments trend opens up opportunities for home decor businesses to offer a wide range of nature-themed decorations for various occasions.