Copenhagen-based company Libratone releases two new products — a high-quality Bluetooth speaker and performance-driven earbuds. The former is dubbed ZIPP 2, while the latter is called TRACK+. The ZIPP 2 device is an ideal piece for at-home use. It boasts 360-degree premium quality sound, as well as the opportunity for Wi-Fi and Bluetooth connectivity. The total battery life is estimated at 12 hours. Moreover, the high-quality Bluetooth speaker is the first for the company that is compatible with Amazon Alexa. At approximately $288.5 USD, the ZIPP 2 successfully combines functionality with a design-forward aesthetic.
Libratone's earphones, on the other hand, also have the capability of Bluetooth connectivity. The product is perfect for at the gym and retails for about $216.5 USD.
Sleek High-Quality Bluetooth Speakers
Libratone's New Speaker Boasts a Design with a Zip
Trend Themes
1. 360-degree Premium Sound - The trend of 360-degree premium sound offers opportunities for disruptive innovations in the audio industry, allowing for immersive and high-quality audio experiences.
2. Wi-fi and Bluetooth Connectivity - The trend of Wi-Fi and Bluetooth connectivity creates opportunities for disruptive innovations in the speaker industry, enabling seamless wireless connections and integration with other smart devices.
3. Design-forward Aesthetic - The trend of design-forward aesthetics presents opportunities for disruptive innovations in the consumer electronics industry, combining stylish designs with advanced technological functionalities.
Industry Implications
1. Audio Industry - The audio industry can explore disruptive innovations to enhance the 360-degree premium sound experience, developing new technologies and audio products to cater to consumer demand.
2. Speaker Industry - The speaker industry has the opportunity to disrupt the market by creating innovative speakers that offer both Wi-Fi and Bluetooth connectivity, providing versatile and convenient audio solutions.
3. Consumer Electronics Industry - The consumer electronics industry can seize disruptive innovation opportunities by designing and manufacturing aesthetically pleasing products that combine style with advanced functionalities, appealing to the modern consumer.