A good scratching makes cows happy. Happy cows make more milk. An automated cow brush makes happy, milk-producing cows.
The DeLaval cow brush automatically rotates at a cow-friendly speed when it is touched. It provides a 'safe and comfortable brushing at all angles.'
The DeLaval company provides its customers with a wide array of products and equipment for farm production of buffaloes, sheep, goats and cows.
Implications - The featured video shows the scratching machine hard at work, pleasing all of the cows around it. The brush actually "improves animal welfare by increasing blood circulation while keeping the cows clean, busy and calm." Having a big mechanical brush for the cows is much better than having the cows try to scratch themselves in a somewhat crowded area.
High-Tech Bovine Grooming
DeLaval Automated Cow Brush Makes Pretty, Happy Cows
Trend Themes
1. Automated Animal Grooming - Potential for further automation and innovation in animal care technology.
2. Animal Welfare Technology - Opportunities to develop more technology for improving animal health and wellbeing.
3. Precision Livestock Farming - Advances in technology could lead to more precise and efficient management of livestock.
Industry Implications
1. Agriculture - This technology has potential applications in all sectors of animal farming.
2. Livestock Equipment Manufacturing - Manufacturers can explore opportunities to innovate and improve their product offerings in animal care equipment.
3. Technology - Technology companies could further diversify their offerings to include animal care technology.