The Hershey's 2022 holiday lineup features a number of new chocolate bars and chocolate treats for customers to enjoy. The new festive offerings from the brand include the brand's first-ever 'Hot Chocolate Bombs' available in both marshmallow and cinnamon chip flavors, as well as the 'Festive Pips' and a collection of The Grinch-themed Hershey's Kisses.
The 'Festive Pips' are milk chocolate holiday bars available in 24 varieties. Each variety features different packaging, such as stars, trees, wreaths, and more. Additionally, the Grinch-themed Hershey's Kisses are available in 9.5-oz and 7.4oz bags, or a new tree-shaped gift box filled with 1.45oz Hershey's Kisses.
These festive offerings are available now for a limited time at retailers across the country. Prices may vary by retailer and location.
Holiday Chocolate Bar Collections
Hershey's Unveiled its 2022 Holiday Lineup with New Products
Trend Themes
1. Holiday Chocolate Bars - The holiday season is a prime opportunity for companies to release limited edition chocolate products to capture consumer attention.
2. Hot Chocolate Bombs - The recent popularity of hot chocolate bombs presents an opportunity for chocolate companies to create their own versions and capitalize on the trend.
3. Themed Chocolate Collections - Themed chocolate collections, such as those based on popular holiday characters like The Grinch, are a way for companies to create excitement around their products and drive sales.
Industry Implications
1. Food and Beverage - The food and beverage industry has the opportunity to create and market novelty holiday-themed products each year to capture consumer attention and increase sales.
2. Confectionery - The confectionery industry can develop and market innovative chocolate treats, such as hot chocolate bombs, to meet the demand for unique and fun products.
3. Gift and Specialty Retail - The gift and specialty retail industry can take advantage of limited edition holiday-themed chocolate collections to create a sense of urgency and drive sales during the holiday season.