The Hermes 2010 Melbourne window display is a cute way to advertise. The luxury goods brand created black cardboard cutouts and a faux paper bookshelf filled with books as their primary window attraction.
This design is quite different from the typical luxury window displays, which offer a glimpse into the lavish lifestyles of the rich and famous. The Hermes 2010 Melbourne window display is understated, sophisticated and not too in-your-face about its upper class goods.
Cardboard Cutout Displays
The Hermes 2010 Melbourne Window Display is Silhouetted Fun
Trend Themes
1. Minimalist Retail Decor - Retail stores can use this trend to advertise luxury goods without being too overwhelming.
2. Sustainable Advertising Materials - Brands can use eco-friendly materials, such as cardboard, to create their advertising displays.
3. Interactive Window Displays - Brands can create unique and interactive window displays to attract customers and create a memorable experience.
Industry Implications
1. Luxury Goods - Luxury brands can use this trend to showcase their products in a more understated and sophisticated way.
2. Retail - Retailers can use this trend to create unique and memorable experiences for their customers.
3. Environmental Sustainability - This trend could be utilized by brands and industries looking for more sustainable advertising materials.