As a result of supply chain challenges, consumers are bracing for a particularly challenging holiday shopping season but eBay is poised to help people out with its Hard to Find Gift Shops. These pop-up storefronts are making their way to locations like Detroit, Miami and Houston mid-November, and their locations will be revealed on social media.
The pop-ups will be stocked with some of the season's most popular items, ranging from sneakers and watches to trading cards and other collectibles.
According to global data intelligence company Morning Consult, "70% of Millennial and Gen Z adults who have started their holiday shopping have reported that a product they wanted to purchase in a store was out of stock. One-third of those shoppers say this has happened multiple times as they've begun their holiday shopping."
In-Demand Shopping Pop-Ups
eBay's Hard to Find Gift Shops Connect Consumers to Sought-After Items
Trend Themes
1. Pop-up Retail - Creating pop-up retail storefronts to meet supply chain challenges presents an opportunity for disruptive innovation in retail and inventory management.
2. Collectibles Market - Catering to the demand for sought-after collectibles presents an opportunity for disruptive innovation in the collectibles market and online marketplaces.
3. Social Media Marketing - Utilizing social media to reveal the location of pop-up shops presents an opportunity for disruptive innovation in marketing and increasing consumer engagement.
Industry Implications
1. Retail - Pop-up shops and inventory management solutions have the potential to revolutionize the retail industry by reducing overhead costs and meeting the changing demands of consumers.
2. E-commerce - Online marketplaces like eBay can use insights gained from their pop-up shops to improve their offerings and services, creating a more seamless and personalized shopping experience for customers.
3. Collectibles and Memorabilia - The popularity of collectibles presents an opportunity for disruptors to enter the market with more innovative and accessible ways for consumers to obtain sought-after items.