Oil companies might be getting a tough rap these days with the recent oil spill disaster in the gulf and a global economy that's moving towards fossil fuel alternatives. But in the spirit of true innovation, Gulf Oil has exploited this chaos by teaming up with TAG Heuer in order to create the stylish Gulf Meridist cell phone.
Featuring Gulf Oil's iconic baby blue and orange color scheme, the Gulf Meridist draws its inspiration from the character Michael Delaney in the 1971 film 'Le Mans.' On top of its pop culture roots, however, the phone also sports a sleek black exterior that has been coated with a PVD surface treatment in order to make sure it stays permanently scratch-free.
For those who can't wait to get their hands on this classy cell phone, act fast because the Gulf Merdist's production is unfortunately to be limited to just 400 pieces.
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The Gulf Meridist is a Stylish Collaboration Between TAG Heuer and Gulf Oil
Trend Themes
1. Stylish Collaboration - The trend of stylish collaborations between well-known brands presents opportunities for disruptive innovation in creating unique and limited-edition products.
2. Pop Culture Inspiration - Drawing inspiration from popular culture allows companies to tap into nostalgia and create innovative products that cater to specific fan bases.
3. Limited Edition Production - Limited edition production creates a sense of exclusivity and increases demand for unique products.
Industry Implications
1. Consumer Electronics - The consumer electronics industry can explore opportunities to collaborate with other industries and create unique and stylish products that cater to specific target audiences.
2. Fashion and Accessories - The fashion and accessories industry can leverage pop culture icons and create limited-edition products that appeal to fans and collectors.
3. Automotive - The automotive industry can collaborate with technology companies to create innovative and stylish products that draw inspiration from the automotive world and resonate with car enthusiasts.