Graphic streetwear collections are a great source of outfit inspiration because the garments can create an eye-catching statement with minimal styling. Many contemporary brands continue to embrace this genre, dropping unique graphics in interesting color palettes. Recently, DIVINITIES and BoTT entered this space with a chic range of clothing that plays around with textures and forms. The co-banded graphic streetwear collection prioritizes a monochromatic color scheme and plays around with pencil technique gestures, as well as a bespoke floral pattern that appears throughout the designs.
The DIVINITIES x BoTT collaboration features mostly graphic tees. However, the collaborators have also debuted a range of co-branded caps in black and pastel green colorways and even a "floral and eye graphic pillow."
Playful Graphic Streetwear Collections
DIVINITIES and BoTT Return with a New Stylish Drop
Trend Themes
1. Monochromatic Graphic Streetwear - There is an opportunity for brands to experiment with black and white graphics in playful and unexpected ways, such as incorporating pencil technique gestures and bespoke patterns.
2. Texture-driven Streetwear Collections - Emphasizing the tactile appeal of streetwear through experimentation with unique textures such as velvet, mesh, or embroidery could create an innovative line for a fashion brand.
3. Fashion Accessories in Streetwear Collections - There is a trend towards fashion accessories in streetwear, brands could expand beyond clothing with eye-catching details such as co-branded caps or pillows.
Industry Implications
1. Fashion - Fashion brands can capitalize on the trend for graphic streetwear collections by combining edgy designs with contrasting textures and clothing and fashion accessories.
2. Retail - Retailers could adopt an approach in which streetwear is marketed alongside beauty products such as skincare and make-up, to engage with a younger audience.
3. Interior Design - Those interested in interior design can experiment with incorporating playful graphic streetwear items such as pillows into living spaces, resulting in an exciting aesthetic fusion.