Ottawa-based beauty label Fika has added a range of new products to its store, including the Grapefruit Glow Exfoliating Body Scrub.
Perfect for the warm weather ahead, the body scrub gently clears away dry skin and imperfections, revealing smooth, glowing skin that's ready to soak up the sun. Like all of Fika's products, the Grapefruit Glow Exfoliating Body Scrub is made with clean ingredients, contains no preservatives, is free of parabens, and is also cruelty free.
To use the scrub, Fika recommends gently rubbing the product into the skin, which will create a lather and give off a refreshing citrus scent. When used in the bath, the brand advises allowing the scrub to dissolve into the water so that the salts and aloe butter with help to relax the muscles as the product continues to moisturize.
Refreshing Citrus Body Scrubs
Fika Beauty Launched Its Grapefruit Glow Exfoliating Body Scrub
Trend Themes
1. Clean Beauty Products - Creating clean and natural beauty products is a disruptive innovation opportunity for companies in the beauty industry.
2. Eco-friendly Skincare - Developing skincare products that use environmentally friendly ingredients and packaging is a disruptive innovation opportunity for companies in the beauty industry.
3. Exfoliating Scrubs - Incorporating exfoliating scrubs into skincare routines is a disruptive innovation opportunity for companies in the beauty industry.
Industry Implications
1. Beauty - The beauty industry can benefit from creating clean, eco-friendly, and effective skincare products that meet the demands of conscious consumers.
2. Wellness - The wellness industry can benefit from promoting the benefits of incorporating natural and clean beauty products, like exfoliating scrubs, into self-care routines.
3. Sustainable Packaging - The sustainable packaging industry can benefit from providing eco-friendly solutions for beauty brands that want to reduce their environmental footprint.