In order to promote its connection to art and emblematic designs, clothing brand and tattoo company Sang Bleu turned to famed tattoo artist Grace Neutral to be the muse of its PHYSICAL line.
Boasting skin almost completely covered in ink, as well as her share of unique body modifications, Grace Neutral is no doubt an eye-catching subject for the camera lens. She has designs intricately carved into her skin and shocking electric blue tattooed eyes, all of which Sang Bleu uses to complement the underground culture and artful geometric patterns that adorn its clothing collection. With this, the brand draws attention to the individuality of its products even more and works to sell to a demographic in which this appeals to.
Geometric Unisex Clothing
Grace Neutral Modeled the Street Style Sang Bleu PHYSICAL Line
Trend Themes
1. Geometric Clothing - There is an opportunity for creating innovative clothing designs that feature intricate geometric patterns.
2. Unisex Fashion - The growing trend of unisex fashion presents an opportunity for brands to cater to a diverse and inclusive customer base.
3. Art-inspired Fashion - There is a market for fashion that incorporates art and tattoo designs, appealing to individuals seeking unique and expressive clothing.
Industry Implications
1. Fashion - Fashion brands can tap into the trend of geometric clothing and unisex fashion to offer innovative and inclusive designs.
2. Tattoo Industry - The collaboration between clothing brand Sang Bleu and tattoo artist Grace Neutral highlights the potential for cross-industry partnerships in the art-inspired fashion space.
3. Youth Culture - Brands targeting the youth market can explore art-inspired fashion as a way to connect with young consumers who value individuality and self-expression.