Blackle is a custom Google search engine that claims to save energy simply "because the screen is predominantly black." The site's only differing function from Google is the fact that its background is black and the results are white - making it a hard-to-read, but allegedly power-saving, adaptation of the world's favorite search site.
Apparently, the idea for the site was born from a 2007 blog post, Black Google Would Save 750 Megawatt-hours a Year, which proposed that a black version of the Google search engine would save a fair bit of energy and the fact that "a given monitor requires more power to display a white (or light) screen than a black (or dark) screen."
None of this has been proven, but the creator's of Blackle say they believe that there is value in the concept because even if the energy savings are small, they all add up. Of course, they believe Blackle every time someone loads the Blackle web browser it will remind them to take steps to save energy. Whatever works, right?
Blackle
Black Version of Google Aims to Save the Planet
Trend Themes
1. Energy-saving Search Engines - Opportunity for search engines with black backgrounds to promote energy conservation.
2. Dark Mode Adaptation - Potential for more platforms and websites to incorporate dark mode to save energy.
3. Power-efficient Screen Display - Advancements in screen technology that consume less energy for brighter displays.
Industry Implications
1. Search Engine Industry - Opportunity for existing search engines to introduce dark mode and energy-saving features.
2. Smartphone Industry - Smartphone manufacturers could promote dark mode as an energy-saving feature on their devices.
3. Display Technology Industry - Companies in the display technology sector can develop energy-efficient screens with improved brightness.