The new Google Smart Display will be the first Google-produced smart home technology to feature a camera. The new model is titled the Nest Hub Max and will feature a 10-inch display as well as an onboard camera. The Nest Hub Max will be released on September 9th, 2019, and will have a $229 price point.
Previous smart home technology from Google did not feature a camera on the design -- this was done in an effort to cater to privacy-concerned users. However, there was a Nest rebrand for Google's smart home devices, where the camera will serve two purposes. The first purpose that camera integration serves is video call capabilities, the second reason to include a camera in the design is that it can be used as a security camera.
Camera-Integrated Smart Home Tech
A New Version of Google Smart Display Will Have a Fall Launch
Trend Themes
1. Camera-integrated Smart Home Technology - Opportunity to develop more smart home products that integrate cameras for security and video calls.
2. Nest Smart Home Rebranding - Opportunity to rebrand smart home devices for more diverse usage, which increases the potential customer base.
3. Video Call Smart Home Technology - Potential to create more smart home devices that are optimized for video calls.
Industry Implications
1. Smart Home Technology - Technology companies can develop new products with camera integration for security, video calling, and more innovation.
2. Home Security - Security companies can integrate smart home devices with camera technology for more efficient home security.
3. Video Conferencing Technology - Companies can create more video conferencing technology that incorporates smart home devices that are optimized for video calls.